Town initiative

Town initiatives are a feature in introduced in the  update. They are gameplay objectives that can be completed to be rewarded with MEOW Coupons, which are dispensed from the CAT Machine outside of the town hall. The available initiatives can be viewed on the TPC, which displays two weekly initiatives and two daily ones. The initiatives that will be made available to the player are determined by factors such as the current season, day of the week, and the enacted town ordinance.

Weekly initiatives
Weekly initiatives must be completed by the following Monday and will always award 3 MEOW Coupons once completed. Note that it is not possible to be assigned the Clean Water Initiative if the Beautiful Town Ordinance is in effect.

Daily initiatives
Daily initiatives reset every day, and award 1 or 2 Meow Coupons.